To properly cleanse and moisturize the skin, follow these steps:

1. First, remove any makeup and dirt on your face using a gentle cleanser. Avoid using hot water, as it can strip the skin of its natural oils. Instead, use lukewarm water.
2. Massage the cleanser onto your skin in circular motions, being careful to avoid the eye area. Rinse the cleanser off with lukewarm water, then pat your face dry with a clean towel.
3. After cleansing, use a toner to remove any remaining impurities and balance the pH of your skin. Simply apply the toner to a cotton pad and swipe it over your face.
4. Next, apply a serum to your skin. Serums are lightweight and are able to penetrate deep into the skin to deliver powerful ingredients.
5. Finish off your skincare routine by applying a moisturizer to lock in all the previous products and keep your skin hydrated. Be sure to use a moisturizer that is appropriate for your skin type.
6. Once or twice a week, you should also exfoliate your skin to remove dead skin cells and improve the overall appearance of your skin. Just be sure not to overdo it, as over-exfoliating can actually damage your skin.